About Mori

Strategic Digital Marketing Specialist focused on social media growth, comprehensive marketing planning, and high-impact content creation.

Professional Summary

I am a Digital Marketing Specialist with a core focus on Social Media Marketing, Digital Marketing Planning, and Content Creation. I combine creative storytelling with data-driven strategies to build brand presence and drive engagement.

My expertise lies in developing comprehensive digital marketing plans that align with business goals, executing targeted social media campaigns, and producing high-quality content that resonates with audiences. I leverage SEO, analytics, and UX insights to optimize performance and ensure every piece of content delivers measurable results.

Key Skills & Expertise

Digital Marketing StrategySocial Media MarketingContent Creation & StrategySEO & Keyword ResearchGoogle Analytics & Search ConsolePaid Advertising (LinkedIn/Google)Campaign ManagementBrand StorytellingWordPress & CMSCanva & CapCutMidJourneyGenerative AI for MarketingB2B Social Media StrategyLinkedIn Creator Strategy

Certifications

Certified Digital Marketing Professional

Digital Marketing Institute

Jun 2025

Generative AI for Digital Marketers

LinkedIn

Jul 2025

Selling with Stories

LinkedIn

Jul 2025

B2B Marketing on LinkedIn

LinkedIn

Mar 2025

B2B Foundations: Social Media Marketing

LinkedIn

Feb 2025

LinkedIn Creator Posting Strategy

LinkedIn

Jan 2025

Education

MSc Digital Marketing

University of Northampton

2024 - 2025
  • Award-Winning Business Plan: 3rd place for developing a £1,500 marketing strategy.
  • B2B Expansion Project: Developed comprehensive digital expansion plan for a UK rug company.
  • Social Media Audit: Conducted detailed audit for national retailer TK Maxx.